Doing Speedcult Kelley Jean & VJ know you like fast cars, metal and black Lager. They took a trip out to the Speedcult ranch to check out the making of Short’s Brewing Companies commercial for Speedcult Black Lager. Described as Speedcult Black Lager is a dark, black-colored Lager with an alluring tan lace. Enticing aromas of cocoa and burnt marshmallows lead into big flavors of chocolate in this Lager. Speedcult Black Lager’s finish is clean and dry with a slight hoppy bitterness.